The Pearl River Business News | industry leaders gathered at SIE User Conference to discuss the digital transformation driven by the scene
On December 18, the main forum of 2020 China Enterprise Digital Summit and SIE User Conference with the theme of "scenario driven digital intelligence enterprises" was held in Shunde. The conference focuses on the digital advancement and development of domestic enterprises, exploring the application of industrial management software and intelligent hardware in various scenarios, empowering enterprises to upgrade their digital development, responding to important nodes in the domestic circulation and strategic links between domestic and international dual circulation.

The conference invited heavyweight guests such as Academician Li Bacon of the Chinese Academy of Engineering, Dr. Huang Pei, Chief Editor of eWorks, Vice President Zhu Tao, Financial Management Digitalization Expert, Huawei Cloud, SAP, etc. Industry experts gathered together with over 800 corporate executives to discuss the industry and contribute to its development.
The future of digitization is scenario based innovation
At the forum, "scenario" and "digitalization" became two key words. The participants talked about a series of hot topics in the industry, such as intelligent manufacturing, industrial Internet, data midrange, smart supply chain, smart marketing, digital finance, smart procurement, SAP services, remote operation and maintenance. It can be seen that "scene" has become an unavoidable core topic. If the digital economy is not led by the demand for physical scenes, it will be a stagnant pool. The future digitization will definitely be scene based innovation.

At the opening ceremony of the main forum, Zhang Chengkang, chairman and CEO of SIE Information, shared the theme of "Scene Driven Digital Intelligence Enterprises". In recent years, the consumer Internet has been moving towards the industrial Internet. Zhang Chengkang stated that data-driven resources are constantly permeating every corner of various industrial chains and traditional enterprises through various forms, generating countless new scenarios and combinations. This is the inevitable result of future data-driven development. Without data and its applications, enterprises will lack competitiveness.
In the era of interconnection and perception of everything, SIE Information enables enterprises to implement digitalization efficiently through customized business scenarios. Accurately identifying and understanding the pain points and needs of core business scenarios such as production and decision-making in small scenarios, helping them quickly obtain digital transformation opportunities and backend solutions; By fully utilizing digital technologies such as 5G and the Internet of Things in the mid scenario, we can conduct business surveys to gain insights and discover future business issues, improve digital marketing plans, enhance business efficiency and marketing decision-making, and make business decisions more scientific; The large-scale scenario represented by unmanned factories forms a highly automated mass production based on the integration of human, machine, electricity, and software through human-machine collaboration in the manufacturing process and the application of new technologies, compressing production costs and reducing personnel dependence
Zhang Chengkang said that from 2005 as the starting point, from ERP implementation and development companies to enterprise information service providers, to the current era of SIE 3.0- the enabler of enterprise digital transformation, "One Body, Three Wings" has been throughout the development of SIE, and constantly gives it new connotation in response to the changes of the times. The "Three Wings of Integration" revolves around creating value for enterprises, discovering new user scenarios, applying new digital technologies, and integrating new organizational ecosystems as the three wings.
In the view of SIE Information, customer needs in the era of Internet of Everything will be more situational, and digital technology should serve customers' differentiated business scenario experience. SIE, by constantly mining the needs of enterprise scenarios, and by virtue of digital technology, dynamically builds an ecological territory that meets its demand map, and through continuous iteration and upgrading, realizes the common value-added of the ecological territory.

Intensify research and development to promote the implementation and application of innovative scenarios
In an interview with the media, Zhang Chengkang said that Shunde's manufacturing industry has a solid foundation, and enterprises are facing the challenge of transformation and upgrading. SIE Information hopes to help traditional enterprises transform into digital enterprises through IoT scenarios. SIE settled its R&D headquarters in Shunde, hoping to base itself on Shunde and the Guangdong Hong Kong Macao Greater Bay Area, deepen digital empowerment, and radiate nationwide and even globally.
In the next three years, SIE R&D Headquarters located in Shunde New Energy Automobile Town will gather 1000 R&D personnel. Zhang Chengkang revealed that he has already taken the lead in building an industrial exhibition hall, and personnel will gradually enter in March next year. He hopes to develop more valuable and innovative products through the R&D headquarters.
In Zhang Chengkang's view, in the process of digitization, the government has introduced a series of policies that have played a role in adding bricks and tiles, and the most crucial one is to drive a change in thinking. Twenty years ago, we provided training for some entrepreneurs in Foshan. At that time, many people did not understand what informatization was, but now it is no longer unfamiliar to everyone. However, many companies still have doubts about the path of digital transformation and the benefits it brings. In Zhang Chengkang's opinion, digitalization can help companies solve problems of efficiency, cost, and quality. To make more senior leaders of enterprises aware of the value brought by digital transformation, this is also the significance of holding this digital summit. At present, SIE Information has provided digital services for Shunde enterprises such as Delma and KoBear Electric. It hopes to lead more enterprises to carry out digital transformation through these typical cases. At the same time, it will work with government departments to explore and strive to play a greater role in the digital transformation of Shunde's core industrial clusters such as machinery and equipment, household appliances, etc.
Scene driven, digital and intelligent enterprises, under the guidance of the new development pattern of domestic and international double circulation and mutual promotion, SIE is now grasping the opportunities of the times given by industrial digitalization, increasing its independent research and development investment in intelligent manufacturing, industrial Internet and other fields, and accelerating the research on the landing and application of industrial interconnection innovation scenarios based on the new generation of information and Internet of Things technology.
Reporter Huang Chengxian